Custom communications to specific consumers—right at the point of purchase. It’s a precision target we hit more than 250 million times each week.

Consumer tastes are continually changing. To keep pace, you need solid shopper insights to target those 20% of consumers who purchase 80% of your volume. Catalina Marketing uses a sophisticated consumer-purchase database—with access to 70 million households—to pinpoint specific shoppers and deliver the most compelling promotions and advertisements. Whatever your business objective, Catalina has the right targeted solution to meet your needs.

Build Brand Equity
Boost awareness by 16 percentage points, while increasing recall and sales.

Gain Trial
Get a better return on your marketing investment.

Increase Consumption
Encourage pantry loading and gain market share.

Drive Efficient Volume
Gain 20% more volume than FSIs.

Reach Lapsed Users
Increase consumer response rates.

Engage Consumers Online
Interact with consumers via a branded Website.